Top 5 Mistakes New Authors Make and How to Avoid Them
Learn to steer clear of common pitfalls in planning, editing, and marketing that can impact your book's success.
Read More →When you’ve poured your heart into writing a book, the next big question is: How will you publish it? The choice between self-publishing and traditional publishing can feel overwhelming, but we're here to help you navigate it.
Understanding the Difference
Traditional Publishing involves submitting your manuscript to publishing houses who, if they accept, handle everything from editing to marketing at no cost to you. Self-Publishing puts you in control, allowing you to manage the entire process yourself, but often requires hiring professionals to assist.
Pros & Cons of Traditional Publishing
Pros
- Wide distribution and bookstore access
- Professional editorial and marketing teams
- Potential for industry recognition and awards
Cons
- Highly competitive and time-consuming
- Limited creative control
- Lower royalties (often 5–15%)
Pros & Cons of Self-Publishing
Pros
- Total creative control
- Higher royalty percentages (up to 70%)
- Faster time-to-market
Cons
- Upfront investment for professional services
- Greater responsibility for promotion
- Harder to access physical bookstores
How Impact Book Publishers Can Guide You
No matter which route you lean toward, we offer professional support tailored to your goals. For self-publishers, we provide editing, design, and marketing. For those aiming for traditional, we help prepare a compelling submission package. Our strategy sessions help you make the most informed decision.
Make the Right Choice for You
There is no one-size-fits-all answer. Your choice depends on your timeline, budget, creative preferences, and long-term goals. What matters most is getting your story into the hands of readers in a way that aligns with your vision.
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